Rapid website improvement

The fixes that close audit findings in days, not quarters

Not everything the audit finds needs a project. A meaningful share of it is a short, defined change with a check that can be re-run afterwards to prove it landed.

Example
acmeroofing — 65 checks44 okSitemap missingNo form trackingSlow on phonesHTTPS secure3 things to fix first · 10 worth a look

Fix it yourself

  1. 1Open the red items first
  2. 2Follow the steps for your platform
  3. 3Rescan to prove it’s fixed
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Fix these first

Ranked from your scan.

Page speed · your homepage on a phone3.1 s to loadMain content3.1sTap response180msLayout jumps0.02Visitors wait 3 seconds — many leave before 3

Speed it up

  1. 1Shrink large images
  2. 2Remove plugins you don’t use
  3. 3Retest on a phone
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Faster on phones

Measured before and after.

Every change, and whether it workedContact form tag fixedVerified · enquiries reporting again12 OctSitemap sent to GoogleApplied · waiting for Google10 OctHomepage title rewrittenVerified · showing in results8 Oct“Applied” isn’t “working” until the rescan proves it

Prove it worked

  1. 1Log every change
  2. 2Wait for the rescan
  3. 3Only “Verified” counts as fixed
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Every fix checked

Applied is not verified.

What we implement

Eight defined fixes

Each one closes a named finding. Nothing here is speculative work — if the audit did not raise it, we do not bill for it.

Page performance

Image weight and format, render-blocking resources, caching headers and the largest contentful element on the pages that actually receive traffic.

Typical: Days

Metadata and titles

Unique, accurate titles and descriptions on the pages that matter, plus canonical tags where duplicates are competing with each other.

Typical: Days

Structured and machine-readable data

Markup that lets search engines and assistants read what the business is, where it is and what it sells, instead of guessing.

Typical: Days

Mobile experience

Tap targets, overflow, font sizes and the parts of the enquiry flow that only break on a phone.

Typical: Days to a week

Forms and enquiry flow

Delivery verified, validation fixed, acknowledgement added, and a durable record created rather than one email to one person.

Typical: Days

Tracking repair

Duplicate or missing tags removed and re-installed once, with each conversion event verified against a real submission.

Typical: Days to a week

Accessibility basics

Headings in order, alternative text, contrast and keyboard focus on the enquiry path — the things that block real people from converting.

Typical: Days to a week

Broken links and redirects

Dead internal links, missing redirects after a past migration, and pages that return the wrong status code.

Typical: Days

Typical durations are planning estimates, not commitments. Actual time depends on access, platform and how much of the site is affected, and is fixed in writing before the work starts.

What becomes measurable

Every fix is re-tested against the check that raised it

  • The specific audit checks that changed state from fail or warning to pass, listed individually.
  • Which checks remain unknown, and exactly why they could not be verified.
  • Whether a change moved a check because the site improved or because a detector was corrected — reported separately, never merged.
  • Re-run scores from the same audit engine, so before and after are measured the same way.

A fix is not finished because it shipped. It is finished when the check that raised it passes on a re-run.

Engagement options

How you can buy this

The same capability, offered six ways. You are not required to buy the whole thing to get any of it.

What this doesn't include

  • A rebuild. If the platform is the problem, rapid fixes will not save it and we will say so rather than bill for patching.
  • Guaranteed score movement. What can be fixed depends on access, architecture, scope and which issues actually exist.
  • Content strategy or ongoing SEO. This is remediation of named findings, not a growth programme.
  • Work on a site we do not have adequate access to. Without deploy access the most we can do is hand your developer a specification.

Where this connects

Quick fixes buy time; they do not replace the build

Get the finding list first

Every fix on this page starts as a named audit finding. Run the audit, see what is actually there, then decide what you want closed.

Run the free website scan